Tag Archives: pricing

Welcome to Another Retail Challenge: Webrooming

Posted on October 27, 2014 by bermanevansretail

Webrooming is the opposite consumer shopping behavior to showrooming. As Natalie Schoch, a designer at Wiser, puts it: “Webrooming is the latest phenomenon impacting the online retail industry. In just the last year, the majority of shoppers (78%) have participated in webrooming when … Continue reading →

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , , | 1 Comment

Will Weak Wages Impact Holiday Shopping?

Posted on October 20, 2014 by bermanevansretail

Although the U.S. unemployment rate has come down in the years following the Great Recession, wages have not really bounced back in real terms (taking inflation into account). And, according to the Bureau of Labor Statistics, the gap between the … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , , , , | 2 Comments

Today’s Outlet Stores: Are They TOO Popular?

Posted on October 17, 2014 by bermanevansretail

Outlet stores (and shopping centers) have been around for decades. When they first opened, they sometimes occupied old factory buildings, focused on end-of-season merchandise and irregulars, and located miles away from traditional retailers so as not to hurt their retailers’ … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , , , , , , , | 1 Comment