Tag Archives: planning

Mastering Your Own Professional Brand Online

Posted on November 16, 2014 by bermanevansretail

As we have written several times (see, for example: 1, 2, 3, 4), developing, managing, and marketing  one’s self brand could be THE most important factor in career success. And now, one’s self brand must clearly and persuasively be communicated … Continue reading →

Posted in Career Useful Information, Careers in Retailing, Social Media and Retailing | Tagged , , , , , , , , , , | 1 Comment

Be a Smart Customer: 2014 Holiday Shopping Tips

Posted on November 12, 2014 by bermanevansretail

Every year, I offer a list of holiday shopping tips intended to help shoppers avoid overspending their budgets. Since the holiday season starts earlier and earlier each year, I’m moving up my tips post. According to the National Retail Federation, … Continue reading →

Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , , , , , , , | 3 Comments

Kearney’s 2014 Global Retail Development Index

Posted on November 8, 2014 by bermanevansretail

As industrialized countries around the world plateau economically, retailers often look for opportunities in developing countries. But, where should they look? One great source of information is A.T. Kearney. Annually, A.T. Kearney produces a Global Retail Development Index (GDRI). This Index: … Continue reading →

Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , , | 1 Comment