Tag Archives: Joel Evans

Don’ts for Retailers Using Social Media

Posted on January 30, 2017 by bermanevansretail

In this new era of fake news, alternative truth, and inflammatory messages on social media, it is a good time for us to appraise (or reappraise) our own use of social media. Are we doing the best we can to … Continue reading →

Posted in Global Retailing, Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Privacy and Identity Theft Issues, Social Media and Retailing | Tagged , , , , , , , , , , , , , , , , | Leave a comment

Self-Branding for Professional Success: A Primer

Posted on January 10, 2017 by bermanevansretail

Want to learn more about branding and its features—including the evolution of branding and brand positioning? Want to learn more about how to create and nurture your own self-brand to enhance your professional growth opportunities? If you answer yes to … Continue reading →

Posted in Career Useful Information, Careers in Retailing, Part 1: Overview/Planning, Part 5: Managing a Retail Business | Tagged , , , , , , , , , , , , , , , | 1 Comment

A Message of Hope: Happiness Is a Choice

Posted on January 2, 2017 by bermanevansretail

The Best Is Still Ahead: Think Positive Evans on Marketing As we begin 2017, we are reblogging our most important post EVER! from among of the nearly 1,500 posts that have appeared onEvans on Marketing. _________________________________ A HEALTH AND HAPPY … Continue reading →

Posted in Online Retailing, Part 1: Overview/Planning, Privacy and Identity Theft Issues, Social Media and Retailing | Tagged , , , , , , , , | Leave a comment