Tag Archives: podcast

Learn More About the Sharing Economy

With the popularity of Uber, AirBnB, and other firms, the “sharing” economy continues to take off. Listen to this podcast to learn more: “In the latest episode of eMarketer’s ‘Behind the Numbers’ podcast, VP of Forecasting Martin Utreras discusses the … Continue reading

Posted in Global Retailing, Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Social Media and Retailing, Technology in Retailing | Tagged , , , , | Leave a comment

A Message of Hope: Happiness Is a Choice

The Best Is Still Ahead: Think Positive Evans on Marketing As we begin 2017, we are reblogging our most important post EVER! from among of the nearly 1,500 posts that have appeared onEvans on Marketing. _________________________________ A HEALTH AND HAPPY … Continue reading

Posted in Online Retailing, Part 1: Overview/Planning, Privacy and Identity Theft Issues, Social Media and Retailing | Tagged , , , , , , , , | Leave a comment

Tis the Season to Be Inspired and Hopeful — and Live Life Every Day

Be ready to face any of life’s adversities. Evans on Marketing A HEALTH AND HAPPY 2007 TO YOU AND YOURS! Since beginning more than four years ago, Evans on Marketing has always presented posts in a professional and informative way … Continue reading

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Luxury Products Moving More Online

Online retailing is not just the domain of mass-market retailers. The marketing of luxury brands online is becoming ever more popular.  Recently, the University of Pennsylvania’s Wharton School published “Selling Luxury: How High-End Brands Are Embracing the Internet”: “Online shoppers … Continue reading

Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , | 2 Comments