Tag Archives: Innovative Retail Technologies

Location-Based Targeting Is on the Move

Posted on April 15, 2016 by bermanevansretail

There have been a lot of innovations in location planning in recent years. For example, see 1, 2, 3, 4, 5. And the advances keep on coming. As reported by Erin Harris, editor-in-chief, Innovative Retail Technologies: “Location-based technologies continue to help … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business | Tagged , , , , , , , | 1 Comment

Online Shopping: Retailers Can Still Do Better

Posted on April 14, 2016 by bermanevansretail

As we have reported many times before (see, for example, 1, 2, 3, 4, 5), online retailing is a complex and growing form of business. Yet, even though many online retailers are doing a very effective job, there are still … Continue reading →

Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , | 1 Comment

Lowe’s and Target Go Smaller to Get Bigger

Posted on February 11, 2016 by bermanevansretail

Lowe’s is a leading retailer that specializes in home improvement and hardware stores across North America. According to its Web site, Lowe’s generates nearly $60 billion annually in revenues, operates about 1,850 retail stores, serves about  million retail and professional customers … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , , , | 1 Comment