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Tag Archives: competition
Declining Consumer Interest in Fast Fashion?
Are consumers growing tired of “fast fashion,” quickly reproduced items sold at lower prices than the originals? Roya Wolverson, reporting for Time, notes that: “Last year, discount meccas like Dollar General and Dollar Tree scrambled to expand into hundreds of … Continue reading
Posted in Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged competition, customer expectations, customer loyalty, Dollar General, Dollar Tree, global, H&M, merchandising, Neiman Marcus, planning, pricing, segmentation, shopping, Target, trends, Uniqlo, Zara
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Valuing Employees Through Good Pay
Paying low wages to retail employees may keep costs down. But that does not mean this is necessarily the most profitable path to pursue. Consider these observations from Sophie Quinton, writing for theatlanticcities.com: “Many employers believe that one of the … Continue reading
Trust Is a Key to Successfully Competing Online
Online shoppers are often interested in getting the lowest possible prices on the products they want. However, they are unlikely to buy from firms that they do not trust. A recent survey by Rakuten bears this out. Rakuten is a large global … Continue reading
Posted in Global Retailing, Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged bad behavior, competition, customer expectations, customer loyalty, customer service, global, Japan, location, online shopping, price, Rakuten, segmentation, trends, trust
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