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Tag Archives: competition
Small Online Retailers Can Compete with the Big Guys
Even though E-commerce via the Web has become very popular for the “big guys,” there still remain many opportunities for smaller firms. As Julie Neumann reports for Bigcommerce, an E-commerce platform serving 50,000 stores in over 65 countries: “If you want to build … Continue reading
Posted in Global Retailing, Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together
Tagged Bigcommerce, competition, customer expectations, infographic, merchandising, multichannel, opportunity, planning, small retailer, tips
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The Economic Benefits of Local Shopping
On the Saturday between Black Friday and Cyber Monday, American Express annually promotes Small Business Saturday. So, just how important is local shopping for the economy? CreditDonkey, a credit-card comparison and financial education Web site., has prepared an infographic that looks … Continue reading
Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business
Tagged competition, customer loyalty, economy, infographic, merchandising, promotion, shopping, small retailer, trends
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Macy’s Increases Its Merchandise Offerings for Hispanics
There are about 54 million Hispanics in the United States — and growing, which makes this diverse group of people a key market for retailers. In summarizing U.S. census data, AHAA reports: “The Hispanic population of the United States is the nation’s … Continue reading
Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged competition, customer expectations, customer service, fashion, Hispanic, Kmart, Macy's, merchandising, opportunity, planning, promotion, Thalía Sodi, trends
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