Tag Archives: Kmart

Will People Be Attracted to “Shop Your Way” at Sears?

Posted on June 11, 2014 by

For quite some time now, Sears and sister retailer Kmart have significantly lagged the retail industry in performance. We even did a post on the problems with a photo montage. Now, Sears has decided to incentivize customers in a rather … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , | 1 Comment

Macy’s Increases Its Merchandise Offerings for Hispanics

Posted on December 6, 2013 by

There are about 54 million Hispanics in the United States — and growing, which makes this diverse group of people a key market for retailers. In summarizing U.S. census data, AHAA reports:  “The  Hispanic population of the United States is the nation’s … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , , , | Leave a comment

The Woes of Sears in Photos

Posted on October 21, 2013 by

For quite a while now, Sears and its sister chain Kmart have trending downward. Part of this has been due to the effects of the recession. But another part of the problem has been  the lack of investment to keep … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , | 1 Comment

Can Kmart Be Fixed?

Posted on February 4, 2013 by

For a long time, Kmart was a prominent retailing leader and innovator. According to its Web site: “More than one hundred years ago, Sebastian Spering Kresge opened a modest five-and-dime store in downtown Detroit … and changed the entire landscape … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Video Clips (non-career) | Tagged , , , , , , , , , , , , | Leave a comment

Retailers Retooling Holiday Layaway Plans for 2012

Posted on September 16, 2012 by

Retailers are expecting (hoping?) for a better 2012 holiday season after a slow several years. They are planning for post-recession shopping behavior. According to Alec Foege, writing for JWT Intelligence: “Back in 2009, Kmart and Sears revived the old Christmas layaway concept, … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , , , , , , , , , | Leave a comment

Sears: From One to None

Posted on August 31, 2012 by

Sears was one of the companies on the original Standard & Poor’s 500-stock index. In its hey day, Sears was the go-to retailer for everything from “socks to stocks” (to reflect its ownership of Allstate Insurance and Dean Witter, the … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 5: Managing a Retail Business | Tagged , , , , , , , , | 1 Comment