Retail Management Supplements
- RT @amelen: Meeker’s #2019 #Internet Trends report tcrn.ch/2WCVg9L 3 years ago
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Tag Archives: Shop Your Your Way
Will People Be Attracted to “Shop Your Way” at Sears?
For quite some time now, Sears and sister retailer Kmart have significantly lagged the retail industry in performance. We even did a post on the problems with a photo montage. Now, Sears has decided to incentivize customers in a rather … Continue reading
Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer Tagged customer expectations, customer loyalty, experiential retailing, Kmart, merchandising, promotion, Sears, Shop Your Your Way 1 Comment