Category Archives: Part 6: Merchandise Management and Pricing

This sub-category encompasses developing and implementing merchandise plans, financial merchandise management, and pricing in retailing.

Retailers Adopt Fast-Changing Online Prices

Posted on September 5, 2012 by bermanevansretail

From the Wall Street Journal: “It used to be only airfares that changed every minute. But now, prices of everything from clothing to toilet paper are fluctuating dramatically online. Julia Angwin explains on The News Hub.” Click on the image … Continue reading →

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Technology in Retailing, Video Clips (non-career) | Tagged , , , , , , | 1 Comment

Express and Social Media

Posted on September 4, 2012 by bermanevansretail

Express is a specialty apparel and accessories retail chain that mostly targets its merchandise at 20- to 30-year-old female and male shoppers. As such, the firm has been a leader in the use of social media — even offering its products for sale … Continue reading →

Posted in Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Social Media and Retailing | Tagged , , , , , , , , , , | 1 Comment

A Humorous Look at Macy’s Glamorama 2012

Posted on September 2, 2012 by bermanevansretail

Macy’s annually has a fashion event known as Glamorama. Take a look at this humorous promotional video.    

Posted in Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , , | Leave a comment