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Category Archives: Part 5: Managing a Retail Business
Better Utilizing Real-Time Data
As we have noted before (see, for example, 1, 2, 3), many retailers are becoming more involved with retail analytics and big data. But, are they doing enough? Consider these observations by Ray Hartjen, reporting for RetailNext: “The best in retail has … Continue reading
Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Technology in Retailing
Tagged analytics, big data, Forrester, infographic, information, merchandising, omnichannel, planning, retail analytics, RetailNext, technology, trends
2 Comments
Merz Apothecary: A Chicago Landmark
Merz Apothecary is “a Chicago landmark (tour buses from around the Midwest make regular stops at the Apothecary) and a mecca for people who want unique and natural products for their bodies. The store sends packages to customers around the … Continue reading
Posted in Career Video Clips, Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together
Tagged Chicago, customer expectations, customer loyalty, customer service, experiential retailing, health and beauty aids, Merz Apothecary, multichannel, omnichannel, Retail Touchpoints, video
1 Comment
Price Optimization in Retailing
As we have noted before, it is imperative for retailers to have a comprehensive, well-conceived pricing strategy. With that in mind, take a look at the infographic below from Wiser, an online data analytics firm: “Crafting a pricing strategy is an ongoing … Continue reading
