Category Archives: Part 1: Overview/Planning

This sub-category encompasses an introduction to retailing, building and sustaining relationships in retailing, and strategic planning in retailing.

Strong Employee Relations Vital in Retailing

Posted on March 25, 2016 by bermanevansretail

One of the main contributors to the customer experience is motivated, upbeat employees. We have noted this a number of times over the last few years (see, for example, 1, 2, 3, 4, 5). With this in mind, let’s highlight two … Continue reading →

Posted in Career Useful Information, Careers in Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business | Tagged , , , , , , , , | 1 Comment

7-Eleven Loves March Madness

Posted on March 23, 2016 by bermanevansretail

TV Viewership for “March Madness” (the NCAA Men’s Basketball Tournament) includes both serious sports fans and casual watchers — and millions of people who are participating in a bracket pool to see who wins their pool. 7-Eleven is one of … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , | 2 Comments

Are You as Attuned to RFID Technology as You Should Be?

Posted on March 22, 2016 by bermanevansretail

Guest Blogger Today’s post on RFID technology is by Chris Landry, the Managing Director of Colourfast, an international paper and plastic card printer that is based in Ontario, Canada.  _______________________________________________________________________ RFID Technology in Retail — An Infographic The concept of radio frequency … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Technology in Retailing | Tagged , , , , , , , , , | Leave a comment