Author Archives: bermanevansretail

Deloitte’s Back-to-College 2014 Forecast

Posted on August 12, 2014 by bermanevansretail

Yesterday, we posted about Deloitte’s 2014 back-to-school shopping forecast. Today’s post features Deloitte’s 2014 back-to-college shopping forecast. For this forecast, the company questioned more than 450 parents of college students to “determine the top honors and consumer shopping trends likely to impact … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , | 1 Comment

Deloitte’s Back-to-School 2014 Forecast

Posted on August 11, 2014 by bermanevansretail

Consulting firm Deloitte recently conducted a survey on back-to-school shopping for 2014. The company questioned more than 1,050 parents with students in grades K-12 to “determine the top standouts and consumer shopping trends for the back-to-school season.” Some of the highlights of the … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , | 2 Comments

A Video Interview with Devin Wenig, President of eBay Marketplaces

Posted on August 10, 2014 by bermanevansretail

McKinsey’s Simon London recently sat down for an extended interview with Devin Wenig, President of eBay Marketplaces. In the interview, Wenig discussed the effects of digitization on traditional retailers, the status of bricks-and-mortar stores, the evolving shopping experience, and the use … Continue reading →

Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Retail Executive Interviews, Social Media and Retailing, Video Clips (non-career) | Tagged , , , , , , , , , , , , | 1 Comment