Author Archives: bermanevansretail

Amazon: The Best in Efficient Shipping

Posted on December 6, 2016 by bermanevansretail

We have noted several times before that Amazon is quite an innovative company. And it is especially adept at developing and using new technology to facilitate its distribution network.  As Matt McFarland recently reported for CNN Money:  “By the time … Continue reading →

Posted in Part 5: Managing a Retail Business | Tagged , , , | 1 Comment

Many Retailers Need Better Window Displays

Posted on December 5, 2016 by bermanevansretail

Several months ago, we presented a powerful infographic on window displays. Today, our valuable infographic post on window displays — which is quite different from the prior one — is from Storetraffic  (a people traffic solution provider).  According to Storetraffic: … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , | 1 Comment

Discounting NOT Always Good for Department Stores

Posted on December 1, 2016 by bermanevansretail

As we have noted before, department stores such as Macy’s regularly offer discounted prices on many items. This may draw some added traffic and revenues, but does this increase profitability and draw profitable customers — and really help the department … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , , , | 1 Comment