Monthly Archives: April 2014

Tracking Shoppers from the Web to the Store?

Posted on April 14, 2014 by bermanevansretail

As store retailers continue to grapple with the competition from online firms, they have become more interested in tracking the success of digital advertising in luring shoppers to their stores. With that in mind, Google is developing a new program for store … Continue reading →

Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer, Privacy and Identity Theft Issues, Technology in Retailing | Tagged , , , , , , , , , | 1 Comment

An Interesting Slideshow on Retail Trends for 2014

Posted on April 10, 2014 by bermanevansretail

Hubba, an information services company, has put together an informative slideshow on 2014 retail trends. Check it out.  

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information | Tagged , , , , , , | 1 Comment

A List Your CEO Does NOT Want to Be On!!

Posted on April 8, 2014 by bermanevansretail

Glassdoor regularly rates the performance of company CEOs on the basis of employee feedback. Recently, 24/7 Wall Street reviewed the data at Glassdoor’s Web site and came up with a list of the worst 9 CEOs. As reported by Douglas … Continue reading →

Posted in Career Useful Information, Careers in Retailing, Part 1: Overview/Planning, Part 5: Managing a Retail Business | Tagged , , , , | 2 Comments