Monthly Archives: March 2014

What Are the Most Important Factors for Multichannel Shoppers?

Posted on March 17, 2014 by bermanevansretail

As more retailers embrace multichannel operations, it is important for them to determine the key factors that drive multichannel shoppers. According to eMarketer: “Omnichannel efforts are important, but not necessarily a top priority for retailers. In a Shop.org survey conducted … Continue reading →

Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , , , , , | 1 Comment

Retail Strategy Lessons from McKinsey & Co.

Posted on March 16, 2014 by bermanevansretail

McKinsey & Co., the world-renowned consulting firm, has published a lot of information about the field of retailing. Most recently, McKinsey’s Peter Breuer, Thierry Elmalem, and Chris Wigley have written an in-depth piece on the need for many companies to engage … Continue reading →

Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , , , | 2 Comments

Amazon.com: Not So Prime Any More?

Posted on March 14, 2014 by bermanevansretail

If you visit “About Amazon Prime” today, you will see the regular blurb on the advantages of being a Prime customer: “Receive all the benefits of Amazon Prime including FREE Two-Day Shipping for eligible purchases, unlimited access to stream movies … Continue reading →

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , | 1 Comment