Tag Archives: success

What Can We Learn from Alibaba’s 11-11 Shopping Extravaganza?

Posted on November 12, 2013 by bermanevansretail

Most retailers can only dream about the success of an event such as China’s Alibaba’s annual November 11 sale day. This day was wholly created by the online retailer as a time to have fun shopping — in essence, a … Continue reading →

Posted in Global Retailing, Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , | 3 Comments

The Leading Global Retailers

Posted on October 30, 2013 by bermanevansretail

We know that Wal-Mart is the leading global retailer, but which firms fill out the rest of the top 50? (Note: Wal-Mart’s sales are almost as high as the next five largest retailers put together.) According to Kantar Retail, as … Continue reading →

Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional | Tagged , , , , , , , | Leave a comment

Seating for 5,000? West Lake Restaurant in China

Posted on October 20, 2013 by bermanevansretail

For those of us accustomed to dining out in a typically sized restaurant, seating for 250 or 500 people may make a restaurant seem massive. So, how about these statistics for the West Lake Chinese Restaurant in Changsha, China? The … Continue reading →

Posted in Global Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing | Tagged , , , , , , , , | Leave a comment