Tag Archives: social media

Better Understanding Pinterest

Pinterest is booming! As Brittany Landenberger reports for Multichannel Merchant: “It seems that everywhere you turn these days, the number one topic is Pinterest. Sure you’ve seen and heard all about the postives it has to offer, but here we’re going … Continue reading

Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , , | 2 Comments

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Just enter your E-Mail address after clicking the “Follow” box at the top right and you’ll regularly receive our posts. More than 465 posts already — and counting. If you see a post you find interesting, please comment or like … Continue reading

Posted in Careers in Retailing, Global Retailing, Online Retailing, Privacy and Identity Theft Issues, Social Media and Retailing, Technology in Retailing, Video Clips (non-career) | Tagged , , , , , , , , , , , | Leave a comment

Setting and Measuring Social Media Goals

More and more retailers have become involved with social media. They recognize the importance of this tool. However, some retailers still have not set specific social media goals or determined the metrics for measuring social media success. Look at the … Continue reading

Posted in Online Retailing, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , , | Leave a comment