-
RSS feed
Categories
Retail Management Supplements
-
Recent Posts
Archives
Twitter Updates
Tweets by BEretail
Tag Archives: private brand
Wegmans: The Supermarket King of Private Brands
Wegmans is one of the leading — and the most-respected, according to Consumer Reports — supermarket chains in the United States: “Our roots go back to 1916, and we’ve hit many, many milestones that have gained attention in the supermarket … Continue reading
Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged customer expectations, customer loyalty, merchandising, opportunity, planning, private brand, success, supermarket, Wegmans
1 Comment
Wal-Mart’s New ‘Checkout Promise’ and ‘Price First’ Private Brand
As we discussed last month, the tough times continue for Wal-Mart. As a result, two of its various new initiatives to turn things around are a customer service pledge and introduction of the Price First brand. With regard to customer … Continue reading
Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together
Tagged checkout promise, competition, customer expectations, customer loyalty, customer service, experiential retailing, generic, merchandising, multichannel, opportunity, Price First, pricing, private brand, strategy, Wal-Mart
2 Comments
Private Label: A World of Difference
During the recent recession, the sales of private-label products rose dramatically, due to more consumers shopping for lower-priced merchandise. Private-label sales are expected to remain strong in the future as retailers have also introduced “premium” private brands and otherwise expanded … Continue reading
Posted in Global Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged customer expectations, global retailing, inventory management, merchandising, Nielsen, opportunity, planning, private brand, private label, promotion, trends
Leave a comment
Retailing: From A to Z 