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Tag Archives: price
Timing Holiday Promotions
We know that many consumers will be hunting for bargains during the 2013 holiday season. And many retailers will be timing their discounts very carefully to generate the most total revenues — ahead of their competitors. So, what are retailers … Continue reading
Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged holiday shopping, merchandising, opportunity, planning, price, sale, tips, trends
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Will mySupermarket Make It in the USA?
mySupermarket has become a popular tool for price-conscious British shoppers. Now, it is coming to the United States. As reported by JWT: “With consumers in many markets anxious about the cost of everyday goods and exceedingly price-sensitive, shoppers are ever … Continue reading
Posted in Global Retailing, Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Technology in Retailing
Tagged customer expectations, global, merchandising, multichannel, mySupermarket, online shopping, price, pricing, promotion, saving, technology, trends
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Mobile Media and Comparison Shopping
We know that consumers do more comparison shopping than ever before — both online and in the store. To get an idea of how much comparison shopping through mobile media has grown, take a look at the following data and … Continue reading
Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing
Tagged comparison shopping, competition, customer expectations, eMarketer, experiential retailing, merchandising, mobile shopping, multichannel, online shopping, price, promotion, social media
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