Tag Archives: mobile shopping

Mobile Shoppers and Their Choice of Payment Methods

Posted on July 20, 2014 by bermanevansretail

According to recent research from Nielsen, mobile shopping is impacting more than just our way of shopping, it is also changing the way we pay for purchases: “Digital is starting to transform how consumers pony up cash for their everyday … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer, Technology in Retailing | Tagged , , , , , , , , | 1 Comment

A New E-Tail Infographic

Posted on June 14, 2014 by bermanevansretail

Here is a new infographic on the extent of online shopping — including what people say they will and won’t buy online.    

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information | Tagged , , , , , , , | 1 Comment

Retailers Are Big on Digital Ads

Posted on May 23, 2014 by bermanevansretail

Not only have retailers dramatically increased their online presence in recent years, they have also become much more involved with digital advertising. According to eMarketer, in the United States, retailers account for about 22 percent of all spending on digital … Continue reading →

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , , , | Leave a comment