Tag Archives: merchandising

Smart Merchandiser Video: E-Commerce Software

Posted on June 14, 2015 by bermanevansretail

Efficient and productive assortment planning and merchandise management are complex activities for all retailers — large and small, online and offline, etc. Fortunately, more and more easy-to-use, moderately priced merchandising software applications are now available. One firm in this area … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Technology in Retailing, Video Clips (non-career) | Tagged , , , , , , , | 1 Comment

Amazon and Its “Minions”

Posted on June 9, 2015 by bermanevansretail

The ever-aggressive Amazon recently entered into its first promotional movie tie-in with Minions, an animated film opening in mid-July 2015. As reported by Sarah Perez for Tech Crunch:  “Forget billboards or magazine ads. If an advertiser wants to put its brand … Continue reading →

Posted in Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , | 1 Comment

The Value of Analytics to Retailers

Posted on June 6, 2015 by bermanevansretail

In today’s competitive — and often slow-growth — environment, in-depth retail analytics are more important than ever. Here is a very informative infographic on retail analytics from India’s Ankur Khandelwal, a Data Analyst at Robosoft Technologies.    

Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Technology in Retailing | Tagged , , , , , , , | 1 Comment