Tag Archives: information

Better Using In-Store Data

Posted on May 9, 2013 by bermanevansretail

What often separates high-performing retailers from low-performance retailers is the quality of the customer and other data that they collect, analyze, and use to guide their strategy. As recently reported by RetailNext: “In a challenging time for retail, many brick-and-mortar … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Technology in Retailing | Tagged , , , , , , , , , , , | 1 Comment

Are Some Price Discounts an Illusion?

Posted on May 5, 2013 by bermanevansretail

As shoppers, we all want to feel that we are a getting a “good deal.” We want to pay the lowest possible prices for the goods and services we buy at the retail service level and ambiance we expect. Whether shopping with … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , | 1 Comment

Business Intelligence Comes to the Fore at Loehmann’s

Posted on April 27, 2013 by bermanevansretail

Business intelligence is important for retailers of all sizes and types. This point is driven home by the example of Loehmann’s, a discount apparel chain that was founded in 1921! As Matt Pillar reports for Integrated Solutions for Retail: “It’s been a … Continue reading →

Posted in Part 1: Overview/Planning, Part 3: Targeting Customers and Gathering Information, Part 8: Putting It All Together, Technology in Retailing | Tagged , , , , , , , , , , | Leave a comment