Tag Archives: global

How Shipping Options Can Affect Online Purchase Conversion

We know that not revealing shipping information until a customer is ready to pay for an item can have a dramatic impact on shopping cart abandonment. But another shipping topic that has not received as much attention relates to how … Continue reading

Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , , | 2 Comments

Can “Cheap Chic” Retail Get Even Cheaper?

A large customer segment wants to look good with their apparel, but — at the same time — pay less than before. The competition for for this segment is already intense and will probably become even more so with the … Continue reading

Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , , , | 2 Comments

Global Shipping

For a long time, E-commerce has focused on shipments from within the country where the purchases are made — due to the high shipping costs and the related paperwork. But, recently, this has been changing substantially, as more E-consumers are … Continue reading

Posted in Global Retailing, Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 4: Store Location Planning, Part 5: Managing a Retail Business | Tagged , , , , , , , , , , , | 1 Comment