Tag Archives: global retailing

Mobile Retailing and Germany

Shopper interest in mobile retailing is not just growing in the United States. It is beginning to take off in other countries. According to comScore Mobilens, a prime example is Germany. Click the chart to learn more from eMarketer about the … Continue reading

Posted in Global Retailing, Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information | Tagged , , , , , , , , , , , , | 1 Comment

McDonald’s Adding Vegetarian Outlets in India

McDonald’s operates and franchises outlets around the world. According to its Web site: “McDonald’s is the leading global foodservice retailer with more than 33,500 local restaurants serving nearly 68 million people in 119 countries each day.” Eighty percent of its … Continue reading

Posted in Global Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 6: Merchandise Management and Pricing, Part 8: Putting It All Together | Tagged , , , , , , , , , | Leave a comment

Wal-Mart Ramps Up in Africa

As we noted yesterday, Wal-Mart is a very creative and innovative firm, not just a giant discounter that sells a lot of stuff. Another indication of this is the retailer’s heightened interest in doing business in Africa. Devon Maylie, writing … Continue reading

Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 8: Putting It All Together, Video Clips (non-career) | Tagged , , , , , , , , , , , | Leave a comment