Tag Archives: ethics

A Target Ad on Walmart.com? Really!

Posted on May 30, 2014 by bermanevansretail

Technology sometimes runs amok and may result in questionable activities. As an example, not long ago, a Target ad popped up on the Walmart.com Web site — via a practice known as “injected advertising.” This occurred without the knowledge or permission … Continue reading →

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Video Clips (non-career) | Tagged , , , , , , , , , , , | 2 Comments

CVS to Stop Selling Tobacco Products

Posted on February 5, 2014 by bermanevansretail

American society continues to evolve with regard to how various issues are handled — whether it be the minimum wage (an issue that is quite important to many retailers and to their employees) or the restrictions placed on the sale … Continue reading →

Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing | Tagged , , , , , , , , , , , , | 1 Comment

Are Some Customers Overstaying Their Welcome?

Posted on January 28, 2014 by bermanevansretail

We’ve written several times before about the crucial nature of customer service and experiential retailing (click here, for example). And we’ve also written about some customer service issues that retailers such as McDonald’s have faced (click here, for example). Now, … Continue reading →

Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer | Tagged , , , , , , , | 1 Comment