Tag Archives: customer loyalty

Starbucks Is Testing a New Hyper-Local Format

Posted on October 20, 2012 by bermanevansretail

In order to stimulate sales growth, Starbucks is experimenting with a new hyper-local format. The first such outlet is in Denver, Colorado (shown below). As reported by Fast Company: “This week in Colorado, Starbucks opened a store unlike any before … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business | Tagged , , , , , , , , | Leave a comment

How FreshDirect Delivers Phone and Online Grocery Orders

Posted on October 17, 2012 by bermanevansretail

Ever consider how an online order is actually delivered, especially one involving a lot of perishables? Consider the case of FreshDirect (“Groceries Delivered Direct to Your Door.” According to a recent story in the New York Times: “Every day, thousands of … Continue reading →

Posted in Online Retailing, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Technology in Retailing | Tagged , , , , , , , , | Leave a comment

McDonald’s In-Store Teamwork

Posted on October 14, 2012 by bermanevansretail

McDonald’s prides itself on the customer service experience provided to its patrons. Take a look at this video clip.

Posted in Part 5: Managing a Retail Business, Part 7: Communicating with the Customer, Social Media and Retailing, Video Clips (non-career) | Tagged , , , , , , , , , | 5 Comments