Tag Archives: customer expectations

Men’s Wearhouse: Is Firing the Face of the Company a Good Idea?

George Zimmer founded the  Men’s Wearhouse about 35 years ago. And he regularly appeared in the company’s TV ads beginning in 1985. He was truly the voice of Men’s Wearhouse as it grew into a nearly 1,250 unit chain. So, publicly, … Continue reading

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , , , , , , , | Leave a comment

Mobile Shopping and Affluent Consumers

As we have reported before, mobile media are now commonly being used by many consumers during the shopping process. Let’s look specifically at affluent consumers. According to eMarketer: “The wealthy consumer is highly likely to own a smartphone or tablet, … Continue reading

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , , , , | Leave a comment

Making Deli Counters Safer

As Phil Lempert, the supermarket guru notes: “Deli counters are a favorite when it comes to sandwich meats, salads, and pre-cooked foods, but they can also be a risky place for listeria. So what’s next? Watch this video clip.  

Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing | Tagged , , , , , , , , , | 6 Comments