Tag Archives: American Express

Small Business Saturday Is BIG for Local Retailers

Posted on November 26, 2014 by bermanevansretail

Nestled in between Black Friday and Cyber Monday is a newer shopping promotion called “Small Business Saturday.” It generates several billion dollars in revenues annually. Founded by American Express in 2010, this shopping day is intended to promote the importance … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , , , , | Leave a comment

A Supreme Court Victory for American Express — But Not for Retailers

Posted on June 29, 2013 by bermanevansretail

In a major June 2013 business ruling, the U.S. Supreme Court sided with American Express and against the firms’ retail clients. This is especially significant for smaller retailers. As reported by Lawrence Hurley and Andrew Longstreth for Reuters: “The U.S. Supreme … Continue reading →

Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing | Tagged , , , , , , , , , | Leave a comment

American Express Open on Retailing

Posted on August 12, 2012 by bermanevansretail

American Express Open, which focuses on tips for small businesses, has a very good selection of articles and videos related to retailing. Here are some recent examples. Click the images to access the material.      “Small Business on the … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Retail Executive Interviews, Video Clips (non-career) | Tagged , , , , , , , , , | Leave a comment