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Category Archives: Part 7: Communicating with the Customer
Online Shoppers: A Global Perspective
Although consumers in the United States generate the most online sales dollars each year (with $385 billion expected in 2013), China has the greatest number of online shoppers (with 271 million in 2013). Check out this table from eMarketer; and … Continue reading
Posted in Global Retailing, Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together
Tagged China, customer expectations, experiential retailing, global, merchandising, mobile shopping, online shopping, opportunity, shopping, success, trends, United States
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Which Retailers Offer the Best Mobile Shopping Experience?
Shoppers generally find mobile shopping to be “satisfactory” — but not necessarily “very satisfying” — according to a recent survey of 1,000 shoppers at the leading brick-and-mortar retailers. Check out this chart to see which retailers are rated best, which ones … Continue reading
Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer, Technology in Retailing
Tagged customer expectations, customer loyalty, customer service, experiential retailing, infographic, merchandising, mobile shopping, online shopping, opportunity, shopping, success, technology
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An E-Retailing Infographic
Check out the informative infographic at the Web site of Retail TouchPoints about the state of E-retailing in the United States: “As many as 167 million consumers shopped online in 2012, and U.S. consumers spent $226 billion. Consumers expect eTailers’ Web … Continue reading
Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing
Tagged customer expectations, customer loyalty, customer service, entrepreneur, experiential retailing, infographic, multichannel, online shopping, opportunity, planning, Rackspace, Retail Touchpoints, success, technology, trends
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Retailing: From A to Z 