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Category Archives: Part 2: Ownership, Strategy Mix, Online, Nontraditional
Retailers Still Trying to Slowdown the Showrooming Effect
As we’ve blogged about before (see, for example, https://bermanevansretail.com/2012/07/05/more-retailers-engage-in-multiple-channels-as-a-response-to-showrooming), store-based retailers are working feverishly to combat showrooming, whereby shoppers visit stores to get more information and then purchase online. Recently, as reported by eMarketer, InsightExpress “found that more than one-half of smartphone owners … Continue reading
Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Social Media and Retailing, Technology in Retailing
Tagged eMarketer, Insight Express, mobile shopping, online shopping, shopping, showrooming, social media, trends
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Why Shoppers Don’t Complete Online Purchases
Many shoppers surf the Web to look for and purchase products. But, often they get sidetracked on their way to completing the purchase — for a variety of reasons. Recently, comScore looked into the phenomen of shopping cart abandonment. Milo Local … Continue reading
Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Technology in Retailing
Tagged customer expectations, customer service, infographic, mobile shopping, online shopping, retail, shopping, shopping cart abandonment, video
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An Interview with Ron Shaich: The Force Behind Panera Bread
Panera Bread is a huge hit with 2012 systemwide sales reaching $3.4 billion (including franchisees). Just this year, Panera Bread made the Fortune 1,000 list for the first time. What makes Panera such a success and a growth engine? Part … Continue reading
Posted in Career Useful Information, Careers in Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together
Tagged career, customer expectations, customer loyalty, entrepreneur, food, franchising, interview, opportunity, Panera Bread, Ron Shaich, success, tips
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