Category Archives: Part 2: Ownership, Strategy Mix, Online, Nontraditional

This sub-category encompasses retail institutions by ownership type, retail institutions by store-based strategy mix, and Web, nonstore-based, and other nontraditional forms of retailing.

Multichannel Merchant’s 2012-2013 Outlook for E-Commerce

Posted on August 17, 2012 by bermanevansretail

Multichannel Merchant’s 2012-13 E-Commerce Outlook Report, sponsored by MarketLive, can “help evaluate, benchmark, and plan your digital strategies including social media, E-mail, search, online advertising, Web design & usability, mobile, tablet,  and more.” Click the image to access the 10-page report.   … Continue reading →

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Social Media and Retailing | Tagged , , , , , , , | Leave a comment

Retailer Responsiveness to Social Media

Posted on August 16, 2012 by bermanevansretail

Demandforce and Column Five developed the neat infographic displayed below. All retailers could learn more about their social media strategies and efforts from this infographic. Click the chart to go to the site of the infographic.    

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Social Media and Retailing | Tagged , , , , , , , , | Leave a comment

Neiman Marcus: Is An IPO Ahead?

Posted on August 16, 2012 by bermanevansretail

Neiman Marcus is an upscale retailer with an iconic image and a loyal customer following. Fiscal year 2012 sales were $4.3 billion. As the firm’s Web site notes: “For over a century, the Neiman Marcus Group has stayed focused on … Continue reading →

Posted in Global Retailing, Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 6: Merchandise Management and Pricing, Part 8: Putting It All Together | Tagged , , , , , , , , , , | 1 Comment