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Category Archives: Part 2: Ownership, Strategy Mix, Online, Nontraditional
Mobile Retailing and Germany
Shopper interest in mobile retailing is not just growing in the United States. It is beginning to take off in other countries. According to comScore Mobilens, a prime example is Germany. Click the chart to learn more from eMarketer about the … Continue reading
Posted in Global Retailing, Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information
Tagged customer expectations, eMarketer, experiential retailing, France, Germany, global, global retailing, Italy, mobile shopping, opportunity, Spain, trends, UK
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Lessons from the Recession for Assortment Planning
As Matt Pillar reports for RetailSolutionsOnline.com: “Assortment planning execution was a key failure point among many retail brands that fell victim to a crashing economy in 2009. Here, Joe Apprendi, president at ITR Software, explains how an effective assortment planning … Continue reading
