Category Archives: Part 1: Overview/Planning

This sub-category encompasses an introduction to retailing, building and sustaining relationships in retailing, and strategic planning in retailing.

J&J and Walgreens’ Health-Related Collaboration

Posted on September 17, 2015 by bermanevansretail

Johnson & Johnson (J&J) operates three main product lines: consumer products (including items “in the baby care, skin care, oral care, wound care, and women’s health care fields, as well as nutritional and over-the-counter pharmaceutical products, and wellness and prevention … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , | 1 Comment

The Challenge of Food Retailing in Developing Countries

Posted on September 16, 2015 by bermanevansretail

For a variety of reasons — including technology, road infrastructure, shopping habits, and more — food retailing in developing countries can be complicated. Recently, Peter Child, Thomas Kilroy, and James Naylor of McKinsey addressed this topic: “Just 20 years ago, modern … Continue reading →

Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Technology in Retailing | Tagged , , , , , , , , , | 1 Comment

Will Fast Fashion Work at JC Penney?

Posted on September 11, 2015 by bermanevansretail

JC Penney has had mixed results over the last several years; and as a result, it has changed CEOs, strategies, and merchandise plans. Now, JC Penney is moving into the fast-fashion arena, which has been led by retailers such as … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , | 3 Comments