Category Archives: Part 1: Overview/Planning

This sub-category encompasses an introduction to retailing, building and sustaining relationships in retailing, and strategic planning in retailing.

Small Firms and Social Media: A 2015 Status Report

Posted on May 31, 2015 by bermanevansretail

Small businesses are really stepping up their social media activities. This is borne out by a recent survey by Clutch, a consultancy that gathers research and reviews on development, design, and marketing companies: “How are small businesses currently using social … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , , | 1 Comment

Dealing with the Age of Disruption

Posted on May 28, 2015 by bermanevansretail

Consulting firm PWC calls this retail era “the age of disruption.” And PWC has done a lot of research to determine the characteristics of this era, their implications, and how to deal with them. Recently, PWC completed a major survey of … Continue reading →

Posted in Global Retailing, Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Social Media and Retailing, Technology in Retailing | Tagged , , , , , , , , , , , , , | 3 Comments

Using Supply Chain Optimization to Grow

Posted on May 27, 2015 by bermanevansretail

Managing the entire supply chain, from the acquisition of merchandise to the sale and delivery to final consumers, has always been a challenge for retailers. This is even more true today than in the past — given the multiple selling … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 8: Putting It All Together | Tagged , , , , , , , , | 1 Comment