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Author Archives: bermanevansretail
What’s the Biggest Global Shopping Day?
Last year, we wrote about the phenomenally successful 2015 online Chinese Singles’ Day, an annual event scheduled for November 11 that dwarfs Cyber Monday, which occurs on the first Monday after Thanksgiving each year. As reported by The Street: “Singles’ … Continue reading
Posted in Global Retailing, Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 7: Communicating with the Customer, Video Clips (non-career)
Tagged 2016, Alibaba, Apple, competition, customer expectations, JD.com, Maserati, merchandising, November 11, online shopping, opportunity, promotion, Sephora, Singles' Day, Target, trends, Victoria's Secret, video
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2016 Holiday Shopping Tips for Smart Consumers
Every year, BE Retail offers a list of holiday shopping tips intended to help shoppers avoid overspending their budgets. Since the holiday season starts earlier and earlier each year, this post keeps getting moved up. In 2012, when the holiday … Continue reading
Posted in Part 1: Overview/Planning, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing
Tagged 2016, advice, customer expectations, customer satisfaction, discount, experiential retailing, holiday shopping, Joel Evans, planning, sales, save money, shopping, shopping tips, tips
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GREAT Tools to Assist You in a Job Search
Two weeks ago, the following information was posted. If you are in a job search, these tools are VERY useful for you. In case you missed it, we are publishing the post again. _________________________________________________________________ When searching for a job, are … Continue reading
