This entry was posted in Global Retailing, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing, Technology in Retailing, Video Clips (non-career) and tagged app, Australia, customer expectations, customer loyalty, customer service, experiential retailing, global, location, McDonald's, merchandising, mobile shopping, promotion, smartphone, social media, technology, video. Bookmark the permalink.