Monthly Archives: October 2012

Evolving Shopping Patterns for Electronics

According to eMarketer: “Many consumer electronics retailers and manufacturers are struggling. A new  eMarketer report, ‘Consumer Electronics: The Path to Purchase, Reinvented,’ finds that their traditional products face significant disruption from the  ascent of smartphones and tablets, both of which … Continue reading

Posted in Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Technology in Retailing | Tagged , , , , , , , , , , , , | Leave a comment

Retail Trade-Offs: Self-Service Vs. Human Service

In order to streamine costs to better compete with online retailers and to increase their profit margins, more and more retailers have turned to self-service. While shoppers like this in some situations, (a) there are many instances where they want … Continue reading

Posted in Part 1: Overview/Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Technology in Retailing | Tagged , , , , , , , , | 1 Comment

Where Are We Heading with the “American Dream”?

JWT Intelligence recently conducted a major research study on the future of the “American Dream.” Click the photo to access the full 60-page report.

Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , | Leave a comment