Tag Archives: tips

Addressing Gender Differences in Online Persuasion Strategies

Posted on August 30, 2014 by bermanevansretail

As we wrote a while back in one of our most popular posts, there has been significant research about differences in online shopping behavior by gender. MindWhat, an analytics firm observes: “Are men from Mars? And women from Venus? Probably … Continue reading →

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , , | 1 Comment

This Is Retail: The Great Possibilities of a Career in Retailing

Posted on August 27, 2014 by bermanevansretail

For the last year-plus, the National Retail Federation has sponsored a campaign called This is Retail: “Retail is about more than providing consumers with great products. In 2013, [we] introduced This is Retail to highlight the industry’s opportunities for life-long careers, … Continue reading →

Posted in Career Useful Information, Career Video Clips, Careers in Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 5: Managing a Retail Business | Tagged , , , , , , , | 2 Comments

How Do YOU See Yourself as an Employee? Take This Quiz

Posted on August 26, 2014 by bermanevansretail

We’d all like to think that we are good employees — hardworking, productive, and so on. But are we really? Take this thought-provoking quiz from Careerealism and learn more about yourself. Be honest. 🙂      

Posted in Career Useful Information, Careers in Retailing, Part 5: Managing a Retail Business | Tagged , , , , , , , | 1 Comment