Tag Archives: small business

Advice from Alibaba’s Jack Ma

Posted on July 11, 2016 by bermanevansretail

Jack Ma, who started life with very little, is now one of the richest people in the world. He is the  founder and executive chairman of retail behemoth Alibaba Group, which generates hundreds of billions of dollars each year. In an … Continue reading →

Posted in Career Useful Information, Careers in Retailing, Global Retailing, Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , , , , , , | 1 Comment

For Small Businesses: Payment Processing Must Be Easier

Posted on June 10, 2016 by bermanevansretail

For large retailers, handling multiple credit/debit card brands is pretty systematic due to their own sophisticated computer systems and the support from the major card issuers. The tasks are not as simple for small retailers. As reported by PYMENTS.com: “Running a … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing | Tagged , , , , , , | Leave a comment

Small Firms and Social Media: A 2015 Status Report

Posted on May 31, 2015 by bermanevansretail

Small businesses are really stepping up their social media activities. This is borne out by a recent survey by Clutch, a consultancy that gathers research and reviews on development, design, and marketing companies: “How are small businesses currently using social … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , , | 1 Comment