Tag Archives: QR

Mobile Retailing: QR Codes

Tthis video looks at Tesco’s mobile retailing strategy in Korea, which involves using QR codes on digital display boards in subway stations, Consumers can shop while they wait for the train and their order is ready at their home by the … Continue reading

Posted in Global Retailing, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer, Technology in Retailing, Video Clips (non-career) | Tagged , , , , , | Leave a comment

Outlook 2012-2013: E-Commerce

Check out Multi-Channel Merchant’s comprehensive report on E-commerce trends, including the use of mobile and social media, merchant marketplaces, QR codes, and a lot more. Click the report cover for the full 2012-2013 outlook.

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Social Media and Retailing, Technology in Retailing | Tagged , , , , | Leave a comment

Malls Go Mobile

Shopping mall operators are becoming much more active with mobile technology in order to drive shoppers to their shopping centers. According to John Dee of PlaceWise Media: “In 2009, only 1 to 2 percent of traffic on a mall Web site came … Continue reading

Posted in Online Retailing, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Technology in Retailing | Tagged , , , , , | Leave a comment