Tag Archives: pricing

A New Advance in Mobile Technology: Payment Processing

Jack Dorsey is best-known as the creator of Twitter. However, it is his most recent venture — Square, Inc. — that is impacting the payment-processing system in retailing. The firm is a mobile payment-processing provider. Here’s how Issie Lapowsky, writing for Inc. describes … Continue reading

Posted in Online Retailing, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Technology in Retailing | Tagged , , , , , , , , , , , , , , , , | Leave a comment

“Just Looking” Fees, Really?

It seems that some retailers will try just about anything to generate revenues and profits. But, such tactics may turn off shoppers. What do you think of this new tactic? According to Gregory Smith, writing for POPAI: “Before the rise … Continue reading

Posted in Global Retailing, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , , | 3 Comments

Car Renters Beware!

Car rental agencies generate a lot of profits from the supplemental  insurance coverage offered to customers. In some instances, this insurance is marketing aggressively — some would say too aggressively. According to a recent New York Times story by Tara … Continue reading

Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Privacy and Identity Theft Issues | Tagged , , , , , , , , , , , , , | Leave a comment