Tag Archives: planning

Retailer Responsiveness to Social Media

Demandforce and Column Five developed the neat infographic displayed below. All retailers could learn more about their social media strategies and efforts from this infographic. Click the chart to go to the site of the infographic.    

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Social Media and Retailing | Tagged , , , , , , , , | Leave a comment

American Express Open on Retailing

American Express Open, which focuses on tips for small businesses, has a very good selection of articles and videos related to retailing. Here are some recent examples. Click the images to access the material.      “Small Business on the … Continue reading

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Retail Executive Interviews, Video Clips (non-career) | Tagged , , , , , , , , , | Leave a comment

Challenges to Craigslist

For years, Craigslist has been the leading online purveyor of ‘local classifieds and forums – community moderated, and largely free.’ Craigslist’s user-friendly format, sense of community, and fee-free structure have been extremely popular. But now, Craiglist’s popularity is breeding a new group … Continue reading

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Social Media and Retailing | Tagged , , , , , , , , , , | Leave a comment