Tag Archives: planning

Ten Trends Affecting Consumer Behavior in 2013

JTW Intelligence recently released its 2013 consumer trends report. As it notes: “In this year’s report, new technology continues to take center stage, as we see major shifts tied to warp-speed developments in mobile, social, and data technologies. Many of … Continue reading

Posted in Global Retailing, Part 1: Overview/Planning, Part 3: Targeting Customers and Gathering Information, Technology in Retailing | Tagged , , , , , , , | 2 Comments

Online Retailers Prepare for 2013

As online retailers look to 2013, they are planning to liven up their Web sites by adding/enhancing many non-content features. According to a recent survey by SLI Systems, as reported by eMarketer: “Over one-third of online retailers plan to add … Continue reading

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , | Leave a comment

Retailers Trying to Satisfy Device-Hopping Shoppers

Besides the challenges of showrooming (consumers’ use information gathered at a store and then buying online at the best price), retailers must also now deal with the need for convergence: enabling shoppers to seamlessly begin and complete the purchase process. … Continue reading

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing, Technology in Retailing | Tagged , , , , , , , , , , , | Leave a comment