Tag Archives: online shopping

Retail Trade-Offs: Self-Service Vs. Human Service

In order to streamine costs to better compete with online retailers and to increase their profit margins, more and more retailers have turned to self-service. While shoppers like this in some situations, (a) there are many instances where they want … Continue reading

Posted in Part 1: Overview/Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Technology in Retailing | Tagged , , , , , , , , | 1 Comment

Hi-Tech Means New Shopping Habits

Take a look at this infographic from Symphony Teleca to see how smart devices and social media are impacting shopping habits. There is A LOT of useful information here. Thanks to John S. for suggesting this post.   Linked to Mashable  

Posted in Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing, Technology in Retailing | Tagged , , , , , , , , , , , | Leave a comment

Local Online Marketing: A Smart Way to Target Customers

In the report available below, Neustar Insights / Retail says: “The global nature of the Internet doesn’t erase the need for swimsuits in Orlando or snowsuits in Minneapolis. Retailers still need to let buyers know where their closest stores are. … Continue reading

Posted in Global Retailing, Online Retailing, Part 4: Store Location Planning, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , , , , | Leave a comment