Tag Archives: merchandising

Fortune’s Top Ten Retail Stories of the Year

Posted on December 31, 2014 by bermanevansretail

Fortune magazine just released its list of the top ten retail stories for 2014. The events on the list are quite diverse. As Phil Wahba reports: “What a year it’s been in the world of retail. Activists took aim at plenty … Continue reading →

Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , , | Leave a comment

P&G: Retailers’ Friend or Foe?

Posted on December 15, 2014 by bermanevansretail

For decades, Procter & Gamble has been recognized as one of the most cooperative and supportive channel partners. It advertises widely, offers frequent coupons and other promotions, and provides in-store support. But now, Andrew Elliot — a vice-president at WD … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing | Tagged , , , , , | Leave a comment

Kohl’s: Better Tailoring Prices and Assortments

Posted on November 24, 2014 by bermanevansretail

Kohl’s operates about 1,200 mid-priced stores in the United States. Its mission is “to be the leading family-focused, value-oriented, specialty department store offering quality exclusive and national brand merchandise to the customer in an environment that is convenient, friendly, and … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Technology in Retailing | Tagged , , , , , , , , , | Leave a comment