Tag Archives: location

India Warms to Foreign Retailers

Although India has the second-largest population in the world with more than 1.2 billion people, until recently foreign retailers were allowed to operate there on a very limited basis. Now, this is beginning to change as India loosens its regulations … Continue reading

Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , | 1 Comment

Online Versus Store Preferences (Attitudes)

How do shoppers feel about online versus store shopping? This infographic from Lab42 gives some good insights. Linked to Mashable

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , , , | Leave a comment

Local Online Marketing: A Smart Way to Target Customers

In the report available below, Neustar Insights / Retail says: “The global nature of the Internet doesn’t erase the need for swimsuits in Orlando or snowsuits in Minneapolis. Retailers still need to let buyers know where their closest stores are. … Continue reading

Posted in Global Retailing, Online Retailing, Part 4: Store Location Planning, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , , , , | Leave a comment