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Category Archives: Part 5: Managing a Retail Business
The Psychology Behind the Online Consumer Checkout
What aspects of consumer psychology should we be aware of when our company is engaged in online retailing? Take a look at this infographic from Great Britain’s 360vouchercodes.co.uk. Consumer Psychology & The E-Commerce Checkout
Posted in Global Retailing, Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together
Tagged 360vouchercodes.co.uk, checkout, customer expectations, customer loyalty, customer service, experiential retailing, infographic, online shopping, opportunity, planning, psychology, tips
1 Comment
Making Service Bookings More Efficient
One challenge for service retailers is smoothing out their customer traffic so as to maximize the efficient use of the firms’ available time. Now, this can be done through online software applications. One such application is from WooCommerce: “What’s the … Continue reading
Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer, Video Clips (non-career)
Tagged customer expectations, customer service, experiential retailing, inventory management, merchandising, multichannel, online shopping, opportunity, planning, shopping, video, WooCommerce
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Don’t Be a Stereotype at Work
As part of our self branding, we need to be confident and communicative about ourselves and our career skills in order to get promoted or to pursue a new job track. Check out this Wall Street Journal video for more … Continue reading
