Category Archives: Part 5: Managing a Retail Business

This sub-category encompasses retail organizational structures, human resource management, financial operations management, and operational operations management.

An Interesting Take on “Free” Shipping from Vermont Teddy Bear

Posted on August 23, 2013 by bermanevansretail

Free shipping is certainly a hot button issue for many online shoppers and the retailers that serve them. With that in mind, let’s take a look at the strategy of Vermont Teddy as to shipping fees. As reported by Tim Parry … Continue reading →

Posted in Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , | 1 Comment

An Interview with Auntie Anne’s Founder

Posted on August 21, 2013 by bermanevansretail

Anne Beiler is the founder and CEO of Auntie Anne’s. Recently, she sat down for an interview with Fortune about her career and life. As Dinah Eng notes in the lead in to the interview: “When Anne Beiler bought a … Continue reading →

Posted in Career Useful Information, Careers in Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , , , , | 1 Comment

Is the 90 Percent Franchisee Success Rate Right?

Posted on August 20, 2013 by bermanevansretail

One of the long-time statistics circulating in retailing is that 90 percent of franchisees succeed — a rate far higher than that of independent startups and other retailers. But is this figure correct or is it really the stuff of … Continue reading →

Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 5: Managing a Retail Business, Part 8: Putting It All Together | Tagged , , , , , , | 1 Comment