Category Archives: Part 3: Targeting Customers and Gathering Information

This sub-category encompasses identifying and understanding consumers, and information gathering and processing in retailing.

Reinventing the Department Store

Posted on November 27, 2012 by bermanevansretail

Check out this CBS video to see how department stores are reinventing themselves in the face of today’s competitive environment. Click the icon for a video clip.  

Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Video Clips (non-career) | Tagged , , , , , , , , , , | Leave a comment

Whole Foods: A New Pricing Strategy

Posted on November 26, 2012 by bermanevansretail

Whole Foods has never liked the derogatory nickname “Whole Paycheck.” So, today it is striving harder to demonstrate that its prices are competitive — while maintaining its distinctive image. Click the image for a Wall Street Journal video on Whole … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , | 4 Comments

Is This Possible? Know What your Shoppers Want, Before They Do

Posted on November 25, 2012 by bermanevansretail

Check out this video and see what’s coming in the not-so-distant future. Cool technology. 🙂  

Posted in Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Technology in Retailing, Video Clips (non-career) | Tagged , , , | Leave a comment